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[Master Class] How to Guarantee Yourself a Sales Increase

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Question 1 of 12

1. Question
There are three primary seasons in the SeedSeller Blueprint. Which of the seasons determines the entire success of the other two seasons?
- Planting season
- Confirmation season
- Selling season
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Question 2 of 12

2. Question
The seed selling season:
- Never ends
- Ends when farmers start planting
- Is dependent on the kind of weather
- Begins when the planters stop rolling
Correct

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Question 3 of 12

3. Question
The best way to get a grower to set next year’s crop planning date at the planter is by:
- Taking the lead during the planter visit
- Knowing the planter visit script and following it all the way through the call
- Letting the grower know in advance what you will be doing at the planter
- All of the above
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Question 4 of 12

4. Question
The most powerful statements you can use to get growers to follow your lead are:
- Demand Statements—he has no choice
- Ownership Statements—he takes ownership of what you are saying
- Buy-in Statements—you give him your position and he takes it
- Opinion Statements—asking the grower his opinion then agreeing with him
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Question 5 of 12

5. Question
The primary purpose(s) of Control Statements is to:
- Get Outside the Circle so you can stay in control of the conversation
- Lead growers where they don’t know they need to go
- Refocus growers on the most important topic—their 2-3-year yield goals
- All the above
Correct

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Question 6 of 12

6. Question
Which of the following are Leadership Statements?
- How's it going?
- Slow the planter down, you’re driving way too fast
- I need to have you drop the planter in another half inch, we need perfect emergence
- I know what I’m doing, just follow my lead
Correct

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Question 7 of 12

7. Question
Successful Planter Visits are a result of:
- Practicing to understand the process
- Practicing to learn the script
- Practicing to gain confidence
- Practicing to be able to lead
- All of the above
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Question 8 of 12

8. Question
The best way to get customers to make changes you want them to make is to:
- Talk in third person
- Tell him, “If this were my farm, this is what I would do…”
- Have him make 2-3 rounds with the change you want, then post a flag in those areas
- Any the above
Correct

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Question 9 of 12

9. Question
The planter visit is a time when you can:
- Create a record of the changes you made that helped him improve performance in the event that you need a record at a later date to defend your value
- Tell the grower about a special discount you are offering
- Talk bad about competitor products
Correct

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Question 10 of 12

10. Question
The No.1 goal for visiting planters is to:
- Get customers out of the Ag Cycle
- See if the grower needs any more seed
- Stop by to see how things are going
- Ask him what he thinks the markets are going to do
Correct

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Question 11 of 12

11. Question
The Ag Cycle is:
- What farmers always do, when they’ve always done it
- The most serious threat to every ag business today
- A system for raising a crop that farmers learned from their dads and granddads
- All of the above
Correct

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Question 12 of 12

12. Question
The primary reason sales reps don’t visit planters is:
- They don’t have time
- They don’t truly believe it’s the no.1 customer contact of the year
- They have other more important duties during that time of year
- They need to be ready to deliver extra seed when customers call
Correct

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